How-to Guide

5 ways education technology providers can improve the digital learning experience

Education technology played an increasingly important role in education before COVID-19, and this global pandemic has only heightened the need for EdTech and accelerated the transformation of the digital classroom. As government officials and school administrators sort out what the future of education looks like, it’s clear that EdTech providers have a large opportunity in front of them.

Even if students are able to return to classrooms in some capacity, many schools will be operating on a hybrid model, where learning is split between the classroom and at home. With increased usage of EdTech platforms comes varying levels of digital literacy, putting the burden on software providers to address these challenges and create intuitive and efficient experiences for students, teachers, parents, and administrators alike.

Here are five tactics EdTech providers can leverage to create the best possible digital experience for their users:

1. Understand your end users’ behaviors

Since the buyers and admins of education technology are not usually the end users (teachers, parents, and students), it can be difficult to understand what’s actually happening when users attempt to use an EdTech platform. Not to mention a teacher’s primary responsibility is to educate and spend time with their students—leaving little time to participate in a UX research call or customer interview panel.

By collecting passive product usage data, EdTech platform creators can understand how a teacher’s use of their platform impacts learning outcomes, where students are spending the most time or may be getting stuck, and how to use these insights to personalize the learning experience. This can also help you uncover areas of your product that are rarely (or never) used, which can signal the need to improve or completely remove these features.

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